Digital Manager

Job title: Digital Manager Location: Dar es Salaam Reporting to: Head of Marketing and Corporate Affairs Client: Banking Responsibilities & duties ? Develop and implement digital strategy, policies and budgets to drive online traffic to the bank and its products. ? Identify trends and insights, optimize spend and performance based on the insights while reviewing new technologies and keep the bank at the forefront of developments in digital marketing. ? Evaluate end-to-end customer experience across multiple channels and customer touch points and advice business for service delivery improvement ? Collaborate with Agencies, PR and marketing Managers to ensure live feeds during events (internal and external) ? Develop, implement and manage digital marketing campaigns. ? Utilize a range of techniques including paid search, SEO and PPC. ? Manage online brand and products conversation and enquiries timely. ? Manage/redesign and maintaining the bank’s website, face book, twitter and Instagram. ? Manage Plan and budget control of all digital marketing. Academic qualifications Essential ? University’s Bachelor’s degree in Mass Communications & Journalism ? Master’s Degree in any Business related field is an added Advantage Work experience & skills Essential ? Three years of experience with similar responsibilities Applications: Send your CV through; info@workforceconsult.com

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