Senior Manager; Market Research

Job Level: Management level Work Type: Full Time Highest Qualification: Bachelor Years of Experience: 5 years Location: Other Dar es Salaam District Dar Es Salaam Description Job Purpose The incumbent will be responsible to drive the business to a more customer centric perspective by providing research expertise within the business, turning qualitative/ quantitative research into actionable big picture insights and strategy for stakeholders. Main Responsibilities: -As the strategic market research lead, consult widely on briefs, providing deep knowledge, experience and technical expertise and best practice advice on approach, incorporating both traditional and innovative methodologies of research. -Through the design, execution, analysis and presentation of research studies help the business better understand consumers and directly inform areas such as product/offer strategy, brand and communication strategy, convenience and loyalty offers and investment prioritization across the bank. -Working closely data and analytics experts & other stakeholders within the bank, by instrumentally delivering customer centric products & solutions, championing the voice of the consumer and driving their customer journey work using your qualitative research findings. -Advocated the design research practice by tailoring research tools, methods, deliverables, and in-field networks to best embrace the research goals, participants, and environment. -Use online market research and catalogue findings to databases -Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation -Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct -Remain fully informed on market trends, other parties researches and implement best practices -Assist in developing and designing market driven products in collaboration with Innovation, Emerging technology &Fintech and Change Delivery team. -Assist in conducting market surveys for financial services to access the market information for entire banking products and services -Ensure the development of a high- performing team through embedding performance culture and informal coaching. Attributes: -Excellent Communication and organizational skills (both written and spoken) in English & Swahili -Excellent customer service knowledge and ability to impart positive customer relations -Excellent interpersonal skills -Commercial awareness -A proven track record of extensive and senior qualitative market research experience -Excellent analytical skills -Organizational skills -Interpersonal skills -Numerical skills -Excellent commercial / contextual understanding -Ability to take initiative and aptitude for quick learning -Strong attention to details and ability to work under tight deadlines -Ability to manage multiple projects in a fast-paced environment -Should have strong networking and problem solving skills -Excellent change management skills Qualifications And Experience: -Holder of University Degree or equivalent qualification in Economics, Business Administration, Finance, Marketing Statistics, Math, Computer science, Social Science or Research -Over 8- 10 years of experience in Research -5 years of experience in a managerial role -Experience in digital leading projects in finance/banking industry will be an added advantage -Extensive experience with project management/change management To apply for this job, please go to the following website: https://www.brightermonday.co.tz/job/senior-manager-market-research-xjzg58

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